What is the business’ “why” for its venture?

Business Idea: Bounty Hunting Agency

Complete the following:

  • Watch this video.
  • Provide 3 examples of businesses that do something similar to what you hope to do, and include a response to each of the following questions:
    • What is the business‘ “why” for its venture?
    • What is your “why” for your choice of business?
  • Clearly articulate what your business will do, including the following:
    • Explain your production–distribution chain.
    • Identify your suppliers.
    • Describe your ideal location, and explain why it is ideal (this will help to create your mission and vision statement for your business plan).


Sinek, S. (2010). How great leaders inspire action [Video]. Retrieved from http://www.ted.com/talks/simon_sinek_how_great_lea…

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