Executive Summary of the AMAZON GO
Prepare an Executive Summary of the AMAZON GO and product you want to use for your final project. Use the attached rubric and include:
- a brief description of the company and the product, using a SWOT analysis or the company’s mission, vision, etc. to explain why you think this product will be successful;
- a detailed description of the target market/audience;
- and a rough list of potential media choices to reach your target market.
For questions check the rubric. My company is AMAZON GO
The success of any organization depends on how well the investors identified and marketed it to the intended consumers. Amazon Go implements the use of modern technology to merge…