In the realm of marketing, a successful branding strategy is one of the most
| Style | APA |
| Number of words | 4187 |
| Number of sources | 3 |
| Spacing | Double |
| PowerPoint slides | 0 |
Question
Details: In the realm of marketing, a successful branding strategy is one of the most important contributors to organizational success. A solid branding strategy can help add visibility and credibility to a company’s products.
Similarly, nurse-scholars can build a personal brand to add visibility and credibility to their work. You can begin building your brand by developing and maintaining an academic portfolio. Such activity can help share the results of your efforts and contribute to your success. This week’s Discussion asks you to consider and share strategies for building your portfolio.
To Prepare:
Reflect on strategies that you can pursue in developing portfolios or portfolio elements that focus on academic achievements.
Review one or more samples from your own research of resources focused on portfolio development.
Learning Objectives
Students will:
Analyze strategies for including academic activities and accomplishments into professional portfolios (D)
Create curriculum vitae (A)
Develop professional development goals (A)
Align professional development goals to Walden’s social change initiatives (A)
Construct elements of an Academic Success and Professional Development Plan (A)
Learning Resources
Required Readings
Burns, M. K. (2018). Creating a nursing portfolio. Ohio Nurses Review, 93(3), 16-17.
Casey, D. & Egan, D. (2013). The use of professional portfolios for career enhancement. British Journal of Nursing, 15(11), 547–552.
East, R. (2015). Developing a nurse practitioner portfolio. ACORN: The Journal of Perioperative Nursing in Australia, 28(4), 35.
Hannans, J. & Olivo, Y. (2017). Craft a positive nursing digital identity with an ePortfolio. American Nurse Today, 12(11), 48–49 https://www.americannursetoday.com/wp-content/uploads/2017/11/ant11-Digital-Identity-1017a-1.pdf
Leahy, R., & Filiatrault, A. (2017). Employers’ perceptions of the benefits of employment electronic portfolios. International Journal of ePortfolio, 7(2), 217-223.
McMillan, L. R., Parker, F., & Sport, A. (2014). Decisions, decisions! E-portfolio as an effective hiring assessment tool. Nursing Management, 45(4), 52-54.
Spear, M. (2016). Taking charge of your professional growth and development: Where do I start? Plastic Surgical Nursing, 36(3), 100–102. Retrieved from https://www.nursingcenter.com/journalarticle?Article_ID=3764611&Journal_ID=496448&Issue_ID=3764599
Walden University. (n.d.). Walden University catalog. Retrieved October 4, 2019, from https://catalog.waldenu.edu
Select College of Health Professions, then Master of Science in Nursing (MSN). Review the MSN Learning Outcomes on this page.
Walden University (2018). Creating your curriculum vitae: A building block to your future. Retrieved from https://academicguides.waldenu.edu/careerservices/careerwebinars/resumesandCVs
Walden University. (2018). Curriculum Vitae guide: Build your curriculum vitae (c.v.). Retrieved from https://academicguides.waldenu.edu/careerservices/cvguide
Walden University Writing Center. (n.d.). Walden templates: Overview. Retrieved October 12, 2018, from https://academicguides.waldenu.edu/writingcenter/templates
NOTE: Download and review the College of Nursing template by navigating to “Program-Specific Templates,” “College of Nursing,” and selecting “College of Nursing Writing Template With Instructions.”
Document: APA Basics Checklist: Citations, Reference List, and Style (PDF)
Document: Academic Success and Professional Development Plan Template (Word document)
Document: PDP Sample Paper (PDF)
Required Media
Laureate Education, Inc. (Executive Producer). (2018). Scholars of Change: Reis Woolen [Video
Image preview for”analyze strategies for including academic activities and accomplishments into professional portfolios “
