Midterm brief part 2

Midterm brief part 2

work on part 2 now: 2500 words

Generic and Grand Strategies
Short-term objectives
Functional tactics
Policies that empower action
Strategic Control and Continuous Improvement
Conclusion

MBALN685 Midterm Examination Brief (1) (1)

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Generic and Grand Strategies

            Generic and grand strategic plans need explicit expertise, resources as well as organizational structures for it to succeed implementing its business (Nayyar and Templeton, 1991, 36). These strategies are the ways through which a business can accomplish its perennial objectives. New ventures require intensive research that will determine if the venture will survive with certain generic and grand strategies (Nayyar and Templeton, 1991, 40).

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