Details: •Part 1: Create your Customer Satisfaction and Product Guarantee Plan for the product
•Use your research from Unit 1 on the customer service policies of your brand’s competitors. Then create 10-15 rules of customer service/satisfaction for your brand.
•Section I: Company and Brand Information
•Section II: Product Pitch Script UNIT 2 & 3
•Develop a sales pitch based on Unit 3. Create a script that matches the message that a salesperson wants to convey about the brand
•It should include features and benefits of the product.
•Section III: Cross-Selling and Promotional Opportunities UNIT 3
•Examine and develop 2 complementing products for your brand, relevant to the customer’s lifestyle, to build brand awareness and loyalty.
•Develop 1 promotional campaign for selling these complementing products.
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