Through this exercise, you will look for and share how brands are in the “news” or making news-ish content through the course of a day(s) in your life.

Through this exercise, you will look for and share how brands are in the “news” or making news-ish content through the course of a day(s) in your life.

Advertising Question

Through this exercise, you will look for and share how brands are in the “news” or making news-ish content through the course of a day(s) in your life.
Please find 6 different brand examples in the best format possible, whether that be a screenshot from your phone or computer, a photograph from your phone, a photograph of a print advertisement, etc.
Then narrate your findings with 120 words for each brand example, make sure you tie your findings to Brand, Brand Voice, and being relevant to the Audience.
1. Find a brand example with serialized content.
2. Find an example of where a Brand used a real-world cause to align its messaging.
3. Find a brand example of a digital and physical social experience.
4. Find an example of an “Influencer” acting on behalf of a Brand.
5. Find an example of where Social Content feels like it is delivering on the Brand Purpose.
6. Find an example of where Social Content feels off-brand/strays too far from the Brand Purpose.

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Through this exercise you will look for and share how brands are in the “news” or making news-ish content through the course of a day(s) in your life.

APA

969 words

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