Answer question

Answer question

Discuss the life of a product and how product strategies change over time. What role does the marketer play in forecasting and analysis?

 

 

 

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Product Life

Studying the life of a product is an important management technique that is used by managers to assess the life of a product once it has been introduced into the market. No product is demanded or delivered into the market in perpetuity. Products undergo many changes throughout their lives that may determine whether they continue being successful or failure.

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