Apple, Google, and Microsoft Case Study

Details: Answer five questions in essay form:
1. Compare the business models and areas of strength of Apple, Google, and Microsoft.
2. Why is mobile computing so important to these three firms? Evaluate the mobile platform offerings of each firm.
3. What is the significance of applications and Apps stores to the success and failures of mobile computing?
4. Which company and business model do you believe will prevail in this epic struggle? Explain your answer.
5. What difference would it make to business or individual consumer if Apple, Google, or Microsoft demands the internet experience? Explain your answer.

Solution Preview
The business Apple focuses majorly on mobile devices such as iPads and iPhones. As a matter of fact, these devices account for over 52% of Apple’s products. The reason why Apple focuses on mobile devices is because the company already has a head start in the…

(688 Words)